The SMB marketing blueprint

How to improve visibility, stay consistent, and win repeat customers - without a marketing team

The SMB marketing blueprint cover

Marketing without a marketing team

If you're running a business, marketing may feel like something that's out of reach - particularly if you're working with limited budget, resources and expertise.

While a hefty budget, large team and an encyclopedic knowledge of marketing undoubtedly helps, these are by no means essential.

Our guide, 'The SMB marketing blueprint: How to improve visibility, stay consistent, and win repeat customers - without a specialist team' is your jargon-free guide showing how to improve visibility, stay consistent and win repeat customers with modest budgets, limited knowledge - and without hiring a single marketer.

46%

46% to 50% operate without a documented marketing strategy

73%

73% of SMBs lack confidence in their marketing efforts

14%

Over 14% of small business failures are directly linked to poor marketing

In this guide, you'll learn:

  1. 01

    Why proactive marketing - not reactive marketing - is the way forward

  2. 02

    How to use customer data to shape your marketing strategy

  3. 03

    Why you don't need a designer to build professional emails

  4. 04

    How to automate your marketing

  5. 05

    Proven emails that attract and retain customers (with ready-to-use examples)

  6. 06

    Which marketing metrics you need to pay attention to

  7. 07

    How to add SMS and social media to your marketing mix - without increasing your workload

  8. 08

    Seven steps from zero to a working marketing system

We’ve even included a practical roadmap that brings everything together. No convoluted theory. No confusing buzzwords. Just practical steps, real-world examples, and clear action points at the end of each chapter, so you can move at your own pace and start seeing results straight away.