Gain insights into how your emails are performing

Transpond provides all of the necessary insights that you can use to refine your marketing strategy and meet your goals.

Use our detailed analytics tools to monitor and track your email campaigns in real time. View open rates, unsubscribes, link clicks, replies, bounce rates and more. By understanding your audience and knowing what resonates with them, you can deliver more engaging and successful email campaigns.

Click maps
Click maps

Discover which links are driving the most engagement within an email campaign by using click maps. By tracking clicks you can compare how links are performing based on factors such as their placement within an email or visual design.

Analytics for Signup Forms

Once you have created a signup form you can monitor how successfully they are at capturing new contacts. You can also compare the conversion rate of a hosted form versus an embedded form to see which is performing best.

Experiment, learn and improve with A/B testing

Name split test

See if a recipient is more likely to open an email from a company name or an individual.

Subject split test

Phrase your subject lines in different ways to see what leads to higher open rates.

Sender split test

Some recipients may be more likely to open an email from an email address they recognise.

Content split test

Create different versions of your content and measure engagement.

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Reply tracking
Reply tracking

By adding a mailbox in Transpond you can view all replies to a campaign in one place. This allows you to gather more insight into how your customers are responding to an email once it has been sent.

Location breakdown

Geolocation data allows you to see the approximate location of your subscribers, giving you valuable insight that you can use to improve your campaigns. Increase the personalization of content or schedule an email to send at a more suitable time.

Why Transpond analytics are different

Transpond lets you see full, unfiltered and unhidden bounce reports. If you have any issues with deliverability you will be able to see them in full. Plus, when viewing click reports you’re also able to include or exclude clicks from bots, giving a more accurate view of engagement.

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Site Tracking

Delve deeper with advanced Site Tracking

Enabling Site Tracking on your website allows you to achieve much more with Transpond - including what users do after they have clicked a link in your email campaign.

Learn more